🚛 From Big to Bigger: Faith in Families Expand With Help From Amazon Local Good

🚛 From Big to Bigger: Faith in Families Expand Cwtch Mawr to Meet Soaring Need

In the heart of Llansamlet, a powerful story of kindness and resilience is unfolding—and it just got three times bigger.

Faith in Families’ Cwtch Mawr Multibank has moved! What started in a 5,000 sq ft warehouse has now expanded into an incredible new 15,000 sq ft space—still proudly based in Llansamlet, but now supercharged to meet the rising demand for essential support across Swansea Bay and beyond.

This expansion marks a monumental step in our journey—and it wouldn’t have been possible without the phenomenal support of Amazon’s Local Good team.

Why the Move? A Crisis is Growing—And So Are We

The cost-of-living crisis has placed unimaginable pressure on families and individuals across Wales. Demand for everyday essentials—things many take for granted—is rising daily.

Cwtch Mawr, which first opened its doors in March 2024, was built to meet that need. Now, due to a surge in demand and the growing need from our charity partners, we’ve outgrown our original space. Our new, larger warehouse means we can now:

  • Store and distribute more donations, including a greater volume of Amazon’s surplus stock.
  • Support more than 115 charity partners, including women’s refuges, food banks, and homeless shelters.
  • Deliver over 615,276 essential items—from baby kits and school uniforms to hygiene products and household basics.

📦 Amazon Local Good: The Power Behind the Move

At the heart of this transformation is the incredible partnership with Amazon Local Good.

Amazon Local Good has been proudly supporting Faith in Families and Cwtch Mawr since January 2024  – in fact, we have just hit the incredible milestone of transporting half a million essential items for this amazing charity!  We were thrilled to be asked to support their relocation, helping them expand their reach to even more communities.’ Elise Kidd, Amazon Local Good

From funding vital logistics to helping coordinate the move (and even rolling up their sleeves on site!), Amazon’s support has been more than generous—it’s been game-changing.

Their commitment means we can now:

  • Receive and redistribute more of their high-quality surplus stock.
  • Maximise efficiency with better storage, workflow, and delivery capacity.
  • Reach even more communities across Swansea Bay, Neath, and Port Talbot.

“Amazon Local Good didn’t just support our move—they made it possible. They believed in our mission, saw the need, and took action. This is partnership in the truest sense.”
– Cherrie Bija, CEO of Faith in Families

🙌 The Story So Far: Cwtch Mawr in Action

Cwtch Mawr is more than a warehouse—it’s a movement of kindness.

Since launching, we’ve turned compassion into action:

  • Over 615,276 items donated
  • 115 charity partners served
  • Countless lives changed—from families rebuilding after crisis to children starting school with confidence.

Here’s what our partners have told us:

💬 “A mum fleeing domestic violence burst into tears when she saw her child had their own bed again. It meant the world.”

💬 “A young man who’d been rough sleeping came back just to say thank you for the hygiene pack. He said it was the first time he felt human again.”

These moments—of hope, relief, dignity—are only possible because of partners like Amazon.

🌍 Expanding Impact: A Warehouse with Purpose

Our new space isn’t just bigger—it’s bolder.

This warehouse will allow us to scale our support and begin expansion into Neath and Port Talbot and Carmarthenshire, where poverty and crisis continue to rise. With support from Welsh GovernmentThe Pobl TrustMoondance Foundation and many others, we’re building a future where no one is left behind.

This move unlocks:

  • Greater volumes of surplus donations from Amazon and other businesses
  • Increased volunteer and job training opportunities
  • Wider distribution reach across South Wales

We are also in conversation with additional local authorities to replicate this model and meet the growing need across even more Welsh communities.

💬 Get Involved: Help Us Keep Growing

Whether you’re a funder, a local business with surplus goods, or someone who believes in community-driven change, you can join us.

We’re especially grateful to our current funders and supporters who’ve helped make this move possible, including:

🔹 Welsh Government
🔹 The Pobl Trust
🔹 Moondance Foundation
🔹 Swansea Council
🔹 Beacon Cymru
🔹 Comic Relief
🔹 Swansea Bay University Health Board
🔹 Amazon, Sofidel, Leekes & more

✨ Final Word: This Is What Community Looks Like

At Faith in Families, we believe in building a Wales where no one goes without. Thanks to Amazon Local Good and every single partner, supporter, and volunteer, we’re now better equipped than ever to make that a reality.

Here’s to a bigger, bolder, and more compassionate Cwtch Mawr—and to everyone who’s making it happen.

Diolch yn fawr, Amazon. Diolch, Cymru.
Let’s keep building something amazing—together. 💛

🚛 From Big to Bigger: Faith in Families Expand With Help From Amazon Local Good